Adrià Castany
Fundador de Intake · Lanzadera
Monta producto, habla con clientes y convierte problemas enredados en software que apetece usar.
Antes de Intake aprendió que las empresas no se atascan por falta de herramientas, sino porque lo sencillo se complica: encontrar un dato, saber de quién depende algo, responder por tercera vez la misma pregunta, esperar a otro, saltar entre cinco aplicaciones para hacer una cosa. Esos minutos son horas cada semana, y de ahí sale casi todo lo que escribe aquí. Hoy construye Intake, una plataforma de soporte con IA para empresas SaaS en crecimiento.
Articles
Published
9 min Supporting companies or supporting people: what actually changes
Everyone says they are different worlds, and almost every difference people cite is false. The four that are real change who you hire, what you promise and what you can automate.
Published
10 min Which support metrics stop working once AI answers
First response time drops to zero and stops meaning anything. Deflection rate can be raised by hiding the contact button. What to measure when half the conversations are read by nobody.
Published
10 min How to prepare your documentation so an AI agent uses it well
An agent cannot answer better than what is written. What changes about documenting when the reader is a retrieval system, and which questions no article will ever resolve.
Published
11 min The minimum SaaS stack for your first year, and three things you do not need
Nine tools you genuinely need before twenty customers, with what they actually cost. And three categories everybody buys early and almost nobody uses.
Published
10 min When something breaks: how to say so without losing the customer
What you decide in the first twenty minutes of an outage weighs more than how long the fix takes. What to write, when, and why the apology that sounds best works worst.